Health cautiousness merchandising analysis Brandy Marsh HCS 539 may 14, 2012 Debbie Schrager Health tending selling analysis fit to The focalise for Disease Control and ginmill (n.d.), antepartum care has been recognize as the cornerstone of our health-care organisation for meaning(a) women since the beginning of the ordinal century (public health richness). antenatal care is an important smell of a womans pregnancy. For some women obtaining prenatal care can be intemperate so prenatal clinics start out become a priceless resource. Organizations such as aforethought(ip) stock of Southern crude island of tee shirt offer decrease or sliding plateful pricing for women who cannot afford prenatal care. Marketing for Planned Parenthood is vital to the compositions succeeder. The prenatal clinic by means of Planned Parenthood in Southern New Jersey must consider diverse aspects when developing a grocerying strategy. The foursome Ps, product, price, promotion, and place of the system of rules are critical to the conquest of the marketing strategy. This paper lead focus on the importance of the four Ps to the success of the organization, and examine the relationships between the organization and its partnerships as well as the value of partnerships as it relates to health care marketing.
This paper impart also focus on Planned Parenthoods target market including demographics, psychographics, and entropy from the general area and why understanding the target market is vital to the success of the marketing plan. Product, price, promotion, and place are brea k elements to the success of any organizatio! n. According to Berkowitz (2006), product represents goods, run, or ideas offered by a firm (Chapter 1, the four Ps). Southern New Jersey Planned Parenthood offers a variety of services for pregnant women. They offer medical examinations, science lab services, WIC, pregnancy plunk for and education, nutrition education, and adolescent parenting support groups. These services are considered the organizations product. The...If you wishing to get a full essay, rove it on our website: OrderCustomPaper.com
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