Marketing Presentation

Marketing Presentation Target Market -Millennials -We decided on a have marking market approach of college students and issue professionals. -There argon 82 million in the 18-35 go and 40.9 million of those ar in the 25-34 age range. What motivates our consumers be - still out of college or just entering the workforce and are motivated by garish and wellnessy deals. There benignant of frugal with how they spend their discretional income so our low priced health pushing drink with a jones twist go forth be perfect for them. -Millennials are rattling concerned with their body and exercises so J20 is a great option to sugary sodas especially with the come on in health sentience among two-year-old people. Needs square(p) -Our customers need that satisfying picks me up passim the mean solar day, rather than some sort of high sugared brawniness drink. DMU -Decision making unit associated with beverages is generally cues and impulses. A consumer go away go into a store and if they do not have a personal preference on what they privation they pick they are breathing out to pick the beverage that catches their eye the most. J20 will thence have a logo and packaging that will be picked at first glance. They will see that we are competitively priced, and our drink servers all their needs.

Prince Sensitivity -priced to our competitors Media target Consumes -Millennials target 15 hours per day of media. In order for us to delve them we must promulgate in these media segments, especially social media. -On slip away of that were still going to t arget our non-traditional outlets such as r! aiment stores, tattoo parlors, ridiculous shops, and piercing shops. Catering to these non-traditional outlets sets us aside from competitors and these outlets are oftentimes visited by our target market. Homogenous at heart Heterogonous without Substantial and operable Promotion Television Demographic includes young trendy people who do not watch untold Television. They tend to watch specific shows...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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